SMS messaging is rapidly becoming an effective marketing channel for DMLS. Hundreds of thousands of SMS messages each month result in excellent returns for our customers. We predict that, over the next 12-24 months, this area of advertising will grow to take a larger share of our clients’ marketing budgets as they realise how many positive responses can be generated.
The following statistics indicate the potential for this type of marketing:
- 91% of people in the UK own a mobile phone compared to 36% in 2000 (according to OFCOM)
- There are said to be over 70m mobile phones in use in this country – used by only 62m men, women and children making the calls;
- Almost half of internet users go online via mobile phone data connections
- Surely NOW is the time to communicate with these millions of people via their mobile devices.
DMLS rents millions of SMS numbers for its successful marketing campaigns. What makes our campaigns effective is our ability to test responses using unique telephone numbers, short telephone numbers, short urls and SMS ‘reply-to’ addresses. We can send from a short number, a full mobile number or company name.
You will benefit from our excellent price negotiations that we know will give your SMS campaign the best possible start to achieve your ROI. Our team can set up one of the many SMS delivery platforms according to your preference or assist you in making the best/right choice. Whichever platform is used we have experience of getting SMS messages delivered and can recommend suitable partners. All the data we use is fully compliant for 3rd party marketing and we will deal with any unsubscribe requests, providing opt-in details individually. We have a network of over 25 million numbers available.
We are after all a performance-based company so we do things slightly differently. The metric used for SMS is CPM for the data and also the broadcast. However at DMLS you will only pay for the data delivered!
Contact us to see how SMS marketing can generate leads and sales for YOUR business. We can structure a bespoke commercial agreement to suit your needs.
In summary we offer/provide:
- Unbiased selection
- Scalable solution
- Only pay for the data delivered
